Softr, a German no-code startup that allows customers to build apps using existing data sources, has expanded its integration list to include Google Sheets. The company previously focused on supporting data from Airtable databases, but the move to include Google Sheets expects to expand its potential customer pool. Softr's CEO, Mariam Hakobyan, reported to TechCrunch that the company grew its annual recurring revenue by threefold from December 2021 to December 2022.

No-code tools have become increasingly popular in recent years, as they allow non-developers to build tools they need to complete work cases and genres in new tech developments. These tools have the potential to help regular folks do a lot of work quickly and often at a low cost. According to an article in Forbes, the global no-code development platform market expect to reach $82.6 billion by 2026, growing at a compound annual growth rate (CAGR) of 31.0% from 2021 to 2026.

Softr's expansion into Google Sheets is likely to attract more customers, as the spreadsheet product is widely used by businesses and individuals alike. With no-code tools like Softr, users can build custom apps directly from their data sources without the need for coding skills. For example, users can create a custom project management app that pulls data from their Google Sheets to track tasks and progress. This not only saves time and money but also empowers non-technical employees to build their tools to fit their unique needs.

As AI and other technology continue to advance, the use of no-code tools is likely to increase. According to an article on Entrepreneur, AI, and no-code development have an interesting connection, as the latter has the potential to be a great expander of human capability. AI tooling can be used to operate as a second brain of sorts in a digitally busy world, and no-code services may allow non-developers to build the tools they need to complete their work.

Overall, Softr's expansion into Google Sheets and its revenue growth highlight the growing demand for no-code tools in the market. As more individuals and businesses seek to build custom apps and tools quickly and at a low cost, no-code development is set to become an important part of the technology landscape.